Centre To Crack Down On Misleading E-commerce Platform Ads In Festive Season

The central government is reportedly planning to tighten the regulations on e-commerce companies like Flipkart and Amazon. According to the Ministry of Consumer Affairs, Food and Public Distribution, the government has decided to deal with the complaints with strong policies.

We often see advertisements claiming that people can get commodities like iPhones for just Rs 11 or Rs 11 during the festival season. The companies claiming such thighs will reportedly be fined. In recent times, the government has received numerous complaints regarding such deceptive advertisements, including charging unnecessary shipping fees and delivering products that don’t match perfectly with the claims. Strict actions will be taken in such cases and the companies will be fined for misleading consumers.

The festive season is all set to kick off in India. During this period, e-commerce companies often offer a wide range of attractive deals. However, if complaints are received about these offers, immediate action will be taken. Consumers have been complaining for a long time now that while e-commerce companies offer attractive deals to lure them when it comes to payment, these companies charge unnecessary shipping charges for each item.

The Ministry of Consumer Affairs, Food and Public Distribution has also received multiple complaints claiming that an incorrect product was delivered to them that completely differs from the orders. The government is set to deal with these complaints strictly to reduce such issues in the country. If you have also faced such a similar thing, you can complain on the helpline number 1800114000 or 1915. To file a complaint, customers need to provide information such as the name of the e-commerce platform, order date, invoice number, and other important details.

According to reports, multiple state governments have introduced laws to regulate such misleading claims. Despite the Consumer Protection Act of 2019, there is no change in the number of complaints. It should be noted that the state of Uttar Pradesh, is the first state to introduce a unique way to address online fraud incidents after the Consumer Protection Act of 2019 came into force.

The Consumer Protection Act of 2019 applied to e-commerce websites as well. However, these companies continue to lure customers with attractive offers. As the upcoming festive season approaches, both the central and state governments have decided to keep a strict eye on the offers. The social media platforms are also set to be monitored to check the offers.