Shankar Mahadevan, the renowned Indian singer, has expressed his profound disbelief and sorrow over the passing of advertising legend Piyush Pandey. Pandey, who was 70, passed away on Thursday after battling an infection. (cinemaexpress.com)
Mahadevan, deeply affected by the news, shared his sentiments, stating, “I cannot believe that creative genius Piyush Pandey is no more.” He further added, “I am devastated. A huge loss to our musical fraternity. What an amazing gentle soul he was. Will miss you, Piyush ji! May his soul rest in peace.” (ndtv.com)
Piyush Pandey was a pivotal figure in the Indian advertising industry, renowned for his work with brands like Asian Paints, Cadbury, Fevicol, and Hutch. His campaigns, such as “Har Khushi Mein Rang Laye” for Asian Paints and “Kuch Khaas Hai” for Cadbury, have left an indelible mark on the advertising landscape. (timesofindia.indiatimes.com)
Pandey’s contributions extended beyond advertising; he co-wrote the screenplay for the film “Bhopal Express” in 1990 and appeared in the marketing campaign videos of ICICI Bank. (cinemaexpress.com)
His passing has led to an outpouring of tributes from various quarters. Prime Minister Narendra Modi expressed his condolences, stating, “Shri Piyush Pandey Ji was admired for his creativity. He made a monumental contribution to the world of advertising and communications.” (ndtv.com)
The advertising community and the nation mourn the loss of a visionary whose work has touched countless lives.








